Slideshow below demonstrate further Experimentation (And Final Fonts) using Adobe Illustrator for the A.I. Poster. This Blog highlighting Final steps for the fruition of the A.I. Poster (Font, Size and Colour are highlighted in each screenshot containing the appropriate word);
The reasoning behind final choice of fonts and sizes for the phrase ‘DO THEY HAVE THE RIGHT?!’ is the way each font I felt conveyed the word perfectly, particularly HAVE and RIGHT which are the two that stand out the most. As well as being similar in appearance they both act as a way of making up a mock sentence within poster comprising of ‘HAVE RIGHT’ which emphasis the overall theme of the poster message.
Inspiration for DO THE HAVE THE RIGHT font choices were drawn from the old advertisements within old Victorian Advertisement’s which utilised various fonts to promote products (Style also affiliated with the Circus).
DO THEY HAVE (Top Left) and THE RIGHT (Bottom Right) were both separated to draw the eye of the viewer to examine the entire poster as well as filling out empty space laid out for the application of said fonts/phrase. Originally, they would’ve been tilted 90% but this would’ve made the font/phrase smaller in appearance as well as convolute the environment of the poster.
Final Choices Made behind the Fonts/Sizes of PAAR (People Against A.I. Rights) mostly comprise of the Light Green Body with the Dark Blue Outline rather than the inclusion of Orange or Red. Reasoning behind this is the chosen colours stand out more on top of the Orange Background as well as being easy to view from a distance. This also links to the Original Colour Arrangement of the ‘Colour Wheel’ opposite the Green Reef within the Collage and Illustrated Robot Head.
Inclusion of Smaller Fonts spelling out ‘People etc.’ (Highlighted in Italic) as well as the main words for PAAR being spelt diagonally to write out a clear abbreviation of the words within the Political Groups Name. PAAR, DO THEY HAVE and THE RIGHT were copied and pasted from Adobe Illustrator to Photoshop.
This approach also created enough space within the poster itself to contain the phrase ‘DO THEY HAVE THE RIGHT’ which should draw the eye of the viewer first then observe the group name promoting poster after. Structure/Presentation present in ‘PAAR’ is also prevalent in the word ‘VOTE’ although a different font was used to distinguish itself from PAAR (Peoples Against A.I. Rights).
Final Slideshow demonstrates the Further Development of the Robot head as well as showing the final A.I. Poster Variant as a whole (Containing final Positions for customised Fonts as well as the presentation of the Collage/illustration);
The logic behind the Red Backdrop (Kyle’s Paintbox- Wet Blender 50) behind the Illustrated robot head in question was to draw on the original conception of how the Gradient background would’ve contributed (Before being changed to Orange Background) with the idea of the eye being more drawn to the Small Robot Head peering behind Authoritative Human Symbol of Law.
Red mimicking blood spatters linking to the group (PAAR) Fears and Predictions of how A.I. will be Violent and Nonconforming, particularly towards Human Groups. The colour scheme for the Robot Head and Red Backdrop links more the Original Colour Wheel which involved a Dark Red and Grey Blue. Erasure tool used refined Hammer/Green Reef Collage.
Various Shades of Blue, Grey, Black, Orange and White were applied to flesh out the Robot Head in question with aesthetic similar to a Rough Coloured Pencil Drawing which I felt linked nicely to the worn usage of the robot in question as well the connection to the red backdrop with the colours indicating Violence and Conflict.
The painting of Robot head originally started off in Block Colours from Darker to Lighter tones until mid-way through the process I experimented with adding multiple quick strokes and added upon it layer after layer to give the head an Urban, almost Get-to feel that would be present within a Third World Country.
Callum Forster 